One would have thought that when it comes to investments, the people who take risks are those who are poorly informed. In reality, it is the opposite: a low level of knowledge about the investment vehicles pushes people to favor the current account and the passbooks, while the purchase of shares remains the prerogative of people endowed with a good financial culture, we learn from a study carried out by Allianz.
In terms of financial literacy, the French still have efforts to make
Buying shares, is it an investment choice reserved for the most enlightened and the most informed? According to a study by Allianz, this is indeed the case. Of the people Allianz categorized as being financially literate, 36% buy stocks and 22% keep their money in their checking account or passbook. In contrast, among those lacking sufficient financial literacy, only 26% opt for stocks, while 30% prefer to keep their money in their checking account or passbook. This finding twists the neck of the popular belief that taking risks is synonymous with recklessness and insufficient financial knowledge.
This study also tells us that the countries with the highest proportion of inhabitants with a good financial culture are Switzerland (33%), Austria (31%) and Germany (29%). In Latin countries, the proportions are systematically lower: only 26% in France and Italy or even 25% in Spain.
French men are particularly conservative
Unlike the rest of the country, where risky media remain the prerogative of men, in France more women than men invest their savings in risky media: 30% of women against 26% of men in France make this choice. , as well as 27% of women against 20% of men in Spain.
Still, in terms of their investment choices, French men remain exceptionally conservative: only 23% hold shares while 29% prefer the current account and passbooks. By way of comparison, on average across all the European countries studied, 33% of men hold shares.